How to use serums in your skincare routine

How to use serums in your skincare routine

Want to see changes in your skin? Adding serums to your routine will help to accelerate results for healthy, happy skin. With so many options available on the market it can often be confusing on exactly which one to choose to best benefit you. Don’t worry, we’re here to break it down for you. 

What are skincare serums?

A serum is a type of skincare product usually in the form of a liquid or gel. Its thin consistency enables it to penetrate deeper into your skin than any other skincare product. It contains a highly concentrated dose of active ingredients which helps to treat many common skin concerns.

When to use a serum

An easy way to remember the order of your skincare routine is to apply products from the thinnest consistency to the thickest. Apply your serum after cleansing on clean skin, and before moisturising and SPF application. For the best results we recommend using a serum twice a day.

What skincare serums should I use?

It depends on what concern you are wanting to target. It’s important to choose serums with ingredients that are going to address your needs.

For dry or dehydrated skin – When your skin is lacking in moisture you want to feed it ingredients such as hyaluronic acid, antioxidants, and peptides to keep it plump, nourished, and radiant.

Our favourite serums for dry or dehydrated skin? We’re loving Gernetic Cells Life, Image Vital C Hydrating Anti-Ageing Serum, Image Vital C ACE Antioxidant Hydrating Serum, Nimue Super Hydrating Serum, Nimue Hyaluronic Ultra Filler and Aspect Hydrating Serum.

For Anti-Ageing – Our skin cells turnover every 28 days but as we age this slows right down. We want to speed this back up and Vitamin A does just that! Another wonderful ingredient to stimulate collagen and elastin production is Vitamin C.

Our favourite serums for anti ageing? Image The Max Stem Cell Serum, Image Ageless Total Anti-Ageing Serum, Aspect Retinol Brulee, Nimue a.i face serum, Nimue Radiance Serum, Image MD restoring power-C serum and Aspect Extreme C 20.

For sensitive skin, damaged skin or acne prone skin – To rebuild the immunity and strength of your skin, Vitamin B (niacinamide) is your saviour! This multitasker ingredient is a great serum to introduce first into your routine if you’re new to cosmeceutical skincare. It knows just what to do to. If you’re dry, it will hydrate; if you’re oily, it will balance it.  

Our favourite serums for sensitive, damaged or acne prone skin? Image Ormedic Balancing Anti-Oxidant Serum, Aspect Extreme B 17, Aspect Jungle Brew and Image Clear Cell Restoring Serum (for acne skin).

For pigmentation – Using a serum with a tyrosinase inhibitor (aka a pigment blocker) is key. Look for ingredients such as Vitamin C, Tranexamic Acid and brightening agents.

Our favourite serums to address pigmentation and brighten the skin are Image Iluma Intense Brightening Serum, Iluma Intense Facial Illuminator, Nimue Fader Serum and Aspect Pigment Punch.